| 1931年04月 |
Matsutaro Yamada begins sales on his own of magic materials in Shintomicho, Chuo-ku, Tokyo. He is the father of Akira Yamada, Tenyo's first president, and a professional magician who performed under the stage name Tenyo Shokyokusai, The current name of the company is taken from this stage name. The famed Tenko Hikita was one of his disciples. |
| 1953年 |
Tenyo’s founder, Akira Yamada, founded the Tenyo Magic Research Institute in Shintomicho in a new approach to magic. |
| 1960年04月 |
Tenyo Magic Institute Co., Ltd., established. |
| 1960年04月 |
Akira Yamada assumes post of representative director. |
| 1962年04月 |
Company name changed to K.K. Tenyo, and product lines expanded to include non-magic items. |
| 1963年08月 |
"Pla-puzzle" released. Continues to sell today as a classic puzzle. |
| 1969年07月 |
Dai Vernon, one of the most respected American magicians, is invited to Japan for the first time to lecture around the country. Has a great impact on Japanese magic fans. |
| 1970年05月 |
Company name changed to Tenyo Co., Ltd. |
| 1971年05月 |
"Sea Monkey" released, a novel pet that is born when the egg is placed in water. |
| 1973年03月 |
Jigsaw puzzles imported from Germany and sold. Gradual switchover to domestic production. |
| 1973年07月 |
Sales of backgammon begun. Japan Backgammon Association established. |
| 1974年01月 |
Establishment of a thoroughgoing after-service system for jigsaw puzzles using service cards. |
| 1975年08月 |
Sales of children jigsaw puzzles begun for the first time in Japan. |
| 1975年10月 |
Magic encyclopedia "Tarbell Course Vol. 1" translated and published. |
| 1981年11月 |
"Tarbell Course Vol. 7" published, completing translation of the entire seven-volume cycle. |
| 1983年04月 |
Sales of magic goods begun in theme park magic shops. |
| 1988年03月 |
Sales of child puzzles begun. |
| 1989年10月 |
Sales of the vanishing money coin box "Art Bank" begun. |
| 1991年03月 |
Move to Sengoku, Koto-ku, with the completion of the Headquarters Building. Efforts made to bolster the service system with the introduction of free-dial telephone numbers. |
| 1991年04月 |
Sales of the front-opening one-touch jigsaw puzzle panel begun. |
| 1991年11月 |
Sales of the etched puzzle "Metallic Puzzle.". |
| 1992年05月 |
Sales begun of "3D Art Posters," in which pictures appear to emerge out of a sandstorm-like background. |
| 1992年05月 |
Touches off a 3D art boom in Japan. "Magic Eye," published under sublicense, becomes a super-bestseller in bookstores. |
| 1992年06月 |
Sales of money-shrinking coin box "Micro Bank" begun. |
| 1992年07月 |
Sales begun of "3D Art Jigsaw Puzzles" that appear to be three dimensional. |
| 1993年02月 |
Sales of the Disney Character Library Series begun. Book style packaging to become a popular long-seller. |
| 1993年07月 |
Sales of "Photo Display Jigsaw Puzzle" begun. |
| 1993年12月 |
Sales of products licensed from Tenyo begun by Milton-Bradley in the United States under the brandname "Magic Works," and products become a big hit as a result of national TV commercial campaign. |
| 1994年07月 |
Sales begun of holo-paper jigsaw puzzles. |
| 1994年10月 |
Sales of "Magictainment" series begun. The name combines "magic" with "entertainment". |
| 1994年10月 |
Sales begun of "Magician Bank," coin box in which Mickey Mouse performs magic tricks. |
| 1995年07月 |
Sales of puzzle keyholder "Petit Maze." |
| 1995年07月 |
Sales begun of science toy "Crystal Factory," which produces crystals. |
| 1995年10月 |
Sales begun of "Film Art Jigsaw Puzzles," combining puzzles and cell pictures. |
| 1995年11月 |
Sales of coin-spinning coin box "Spin Bank" begun. |
| 1996年03月 |
Sales of cork paper jigsaw puzzles begun. |
| 1996年07月 |
Sales begun of "Triops," an ancient organism that is born when the egg is placed in water. |
| 1996年10月 |
Sales begun of "Angel Gallery," which preserves an infant's handprint in clay. |
| 1996年10月 |
With the retirement of Akira Yamada as representative director, Hisataka Toyoshima assumes page of president and representative director. |
| 1997年06月 |
Sales of jigsaw puzzle clock "Puzz-Clock" begun. |
| 1998年07月 |
Sales begun of "Cyber Magician," a magic CD-ROM that enables a computer to perform magic tricks. |
| 1999年05月 |
Sales begun of "Shockclock," a timepiece incorporating a magic-trick. |
| 1999年10月 |
Sales begun of "We tell time," a next-generation clock that draws original messages in the air. |
| 2000年11月 |
Sales begun of "Artillusion," the world's first "new technology art" that turns luminous in full color with black light. |
| 2001年04月 |
Service begun of "i-Love Magic," an NTT DoCoMo official web site that enables people to perform magic tricks using their cellar phones. |
| 2001年08月 |
Sales begun of "Candy Bubble," an edible soap bubble. |
| 2001年11月 |
Sales begun of "Air Blade," a UFO simulation game. |
| 2002年04月 |
Began the Junior Magician Video Contest, in which budding young magicians 17 years old and under compete by sending in their recorded video performances. |
| 2002年12月 |
Began sales of a "Savings Passbook" in which 100,000 yen can be saved by traveling around the world. |
| 2002年12月 |
Began sales of a new "Atelier Label" line employing Disney character artwork on filing boxes, notebooks and other stationery products. |
| 2004年07月 |
Began sales of 'Lumina Sweet' glow-in-the dark candy. |
| 2005年11月 |
Began sales of 'Stained Art' jigsaw puzzles, featuring stained glass-like transparent pieces. |
| 2005年11月 |
Began sales of the 'Guinness World Records' recognized World's Smallest Jigsaw Puzzle. |
| 2006年11月 |
Began sales of Master of Illusion, a video game for the Nintendo DS. Tenyo supplied the product and provided supervision. The game was launched in the U.S. in 2007 and in Europe in 2008. |
| 2007年10月 |
Began sales of a “Glasses Holder,” the world’s first stand for glasses enabling users to enjoy the expressions of different characters such as Mickey Mouse. |
| 2007年10月 |
Began sales of a gyroscope where the earth’s globe floats in the air. Later evolved into “Fantasy Universe.” |
| 2008年04月 |
Began sales of the “Character Play” series, enabling users to decorate the Nintendo DS with fun characters. |
| 2008年07月 |
Began sales of the “Art Figure Panel,” a frame for jigsaw puzzles that depicts three-dimensional Disney characters. |
| 2008年11月 |
Started supplying magic downloads to Nintendo in line with the release of the Nintendo DSi. Launched the service worldwide the following year. |
| 2008年11月 |
Began sales of “Magic Wave Stick” and “Science Magic Trick 10,” science toys recommended by Denjiro Yonemura. |
| 2009年06月 |
Sales of “Savings Passbook” surpassed 1 million copies. |
| 2009年11月 |
Began sales of “JIGAZO PUZZLE,” the world’s first puzzle where users can create a puzzle with their own face simply by sending an email of their face. |
| 2009年12月 |
Began sales of “Magic Shuffle,” an iPhone app for watching magic. Ranked 1st in domestic fee-based games and 2nd overall in April the following year. |
| 2010年06月 |
Started sales of “V-CUBE 7,” a cubic puzzle with the largest number of blocks. |
| 2010年09月 |
Started sales of “Magic Matrix,” a magic app for the iPad. |
| 2010年10月 |
Started sales of “Super Butterfly,” which flies around in a bottle like a real butterfly. Received the Excellence Award in the High Target category in the Japan Toy Awards. |
| 2010年11月 |
Began sales of “JIGAZO PUZZLE ART,” the world’s first puzzle where users can create their own face in world-famous paintings such as the Mona Lisa, simply by sending an email of their face. Placed 1st in the Innovative Category in the Japan Toy Awards. |
| 2010年11月 |
Started sales of “Tweet Fantasy” where the time and the tweet appear in the air. |
| 2010年11月 |
“JIGAZO PUZZLE” released under the same title by Hasbro, Inc. of the U.S. under license to Tenyo. |
| 2011年11月 |
Began sales of “JIGAZO PUZZLE Disney All Stars,” the world’s first puzzle enabling users to create their face from among 520 Disney characters. |
| 2012年09月 |
Began sales of a new-size (18.5x55.5cm) Gyutto 456-Piece Puzzle. |
| 2012年09月 |
Started sales of the “Toku Toku Panel” for displaying both the regular Gyutto 456-Piece Puzzle and “Stained Art” jigsaw puzzles. |
| 2012年10月 |
Began sales of “God Hand,” a new magictainment product that won the Excellence Award in the High Target Toy category in the Japan Toy Awards. An amazing phenomenon in which separate cards are joined together in front of your eyes. |
| 2012年11月 |
Started sales of the same size “Stained Art” jigsaw puzzles. |
| 2013年 |
“Last Piece Jigsaw Puzzle” won the Grand Prize in the Innovative Toy category in the Japan Toy Awards for 2013. At the same time, “Metallic Nano Puzzle” won the Grand Prize in the High Target Toy category, making Tenyo a Double Grand Prize winner. |
| 2013年08月 |
Began sales of “Last Piece Jigsaw Puzzle,” where something happens when you insert the last piece and look at the puzzle through your iPhone or other device. |
| 2013年09月 |
Began sales of “Pure White Jigsaw Puzzle” using beautifully colored eco-resin materials for the pieces. The puzzle will be granted the “Biomass Mark” certification that values the environment and resources. |
| 2014年07月 |
Began sales of “Home Rainbow,” a device that creates your own rainbow. Won the Excellence Award in the Innovative Toy category for the 2014 Toy Awards. |
| 2015年09月 |
Began sales of “HIKARING,” badges whose entire front surface shines. |
| 2016年07月 |
Added multi-colored series to “Metallic Nano Puzzle.” The ultra-precision metal model is now available in color, and cumulative sales for the series total over 2 million units. Won the Excellence Award in the High Target Toy category for the 2016 Toy Awards. |
| 2016年09月 |
Began sales of “Katsukatsu Amidakuji,” which won the Excellence Award in the Innovative Toy category in the Japan Toy Awards. A new principle in magic based on the theme of a “Ghost Leg” lottery. |
| 2017年04月 |
Began sales of the “Secret Tool Magic” series that uses magic to reproduce the Doraemon “Small Light” and Doraemon “Time Cloth,” etc. |
| 2017年08月 |
Began sales of the Canvas Art” series, jigsaw puzzles processed to seem like canvas. |
| 2017年08月 |
Began sales of “Fine Art,” framed art specially drawn for jigsaw puzzles. |
| 2018年 |
Began sales of “Smartphone Illusion,” a new World Greatest Magic product. Won the Excellence Award in the High Target Toy category for the 2018 Toy Awards. An astonishing phenomenon whereby a handkerchief passes through a smartphone screen. |
| 2019年08月 |
Began sales of “Brain Block, an updated version of the long-selling “Plastic Product,” based on a new concept. Resulted in many new puzzle fans. |
| 2019年11月 |
Began sales of “Magic 10,” the first magic set in Super Mario Brothers. |
| 2020年09月 |
Held the annual Tenyo Magic Festival online. |