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History
13 EVENTS
Founded in 1926 in Brussels, Belgium
In 1937, children continued the vision of Mr. Drapes
1945 Opened the first Godiva store
1948 Opened flagship store in Brussels Grand-Place
1958 Opened first overseas shop
1968 Became a brand favored by the Belgian royal family
1972 Entered Japan from Belgium
Established Godiva Japan Co., Ltd.
Entered under Turkish Yıldız Holding, changed shareholders to Godiva Belgium S.p.r.l.
Ended domestic sales contract with Katayama Bussan, converted to company-operated nationwide stores
2017– ATELIER de GODIVA (Atelier de Godiva)
Through transfer of shares from Yıldız Holding, changed shareholders to VM Holdings Co., Ltd. (VMHD) of MBK Partners Group (established February 19, 2019)
Absorbed merger with VMHD as the surviving company, and on the same date, VMHD changed its name to Godiva Japan Co., Ltd. Continued operations as Godiva Japan Co., Ltd. under the existing management structure.
Godiva Japan Inc. will sell a limited seasonal Tiramisu Chocolate Liqueur, inspired by tiramisu, and a Royal Milk Tea Hot Chocolate Liqueur, made with Earl Grey, at all chocolate liqueur retailers nationwide starting November 27, 2026. Both products are dusted with cocoa powder and positioned as adult dessert drinks that balance sweetness and a subtle bitterness.
Notice of NP Afterpay Fee Revision
The NP Afterpay payment fee on the Godiva online shop will be revised from 277 yen (tax included) to 282 yen (tax included) effective from 10:00 on November 10, 2026. The change is due to a fee revision by NetProtections Inc.
GODIVA 100th Anniversary Holiday Season Launch
GODIVA Japan will begin selling, from November 1, 2026, at all stores nationwide and online, the holiday-exclusive "GODIVA Petit Foul Collection", three types of baked goods in limited edition tins with Christmas motifs, and the final special collection for the 100th anniversary, "GODIVA 100 Years of Playfulness Luxury Box 85 Pieces", in a staggered release. The products available vary by store.
Notice of Temporary Viewing Suspension Due to Site Maintenance
Site maintenance will be conducted from 10:00 PM on Wednesday, October 28, 2026, until early morning on Thursday, October 29, 2026. During this period, the Godiva brand website and Godiva online shop will be unavailable for viewing. The Godiva Rakuten Ichiba store, Amazon store, and Yahoo! Shopping store will remain available as usual.
Godiva launches limited Black Friday Happy Bag
Godiva Japan Co., Ltd. will sell the limited "2026 Black Friday Happy Bag" at all Godiva shops, outlet stores, and online shops nationwide from Friday, November 13, 2026. The bag features a denim-style design and dot pattern inspired by Black Friday, and contains a set of chocolates and baked goods. The sales period and product availability may vary by store.
Starting November 1, 2026, a collaboration product between Godiva and Marimekko will be released. Chocolates, baked goods, drinks, ice cream, mugs, pouches, tumblers, and cooler bags featuring the limited‑color rendition of Elja Hilli’s designed "Kukasta Kukkaan Print" will be available. Both brands celebrate their 100th and 75th anniversaries respectively, and have realized a special collaboration in this milestone year.
From October 16, 2026, a limited pre-sale will begin at the Godiva Yamato Karinbo store in Kanazawa City, Ishikawa Prefecture, and from October 23 it will expand to selected Godiva shops nationwide. Using the Daigann Azuki beans inherited by Nakata-ya, the "Kintsuba Chocolate" blending the aroma of cocoa will debut.
Godiva launches rich Christmas cake 'Le Grand Chocolat'
Godiva Japan will begin accepting reservations for its Christmas cake catalog in department stores nationwide from early October 2026, and will sell online from December 10 and in selected stores from December 23. The 'Le Grand Chocolat Cake' is a rich chocolate cake layered with dark chocolate ganache and genoise in four layers, making it ideal for gifts and special occasions.
GODIVA's New Chocolate Drink 2 Types Released
GODIVA Japan will start selling seasonally limited "Creme Brulee Chocorixer" and "Hot Chocorixer Spiced Chai" at stores nationwide from October 16, 2026. Creme Brulee is a dessert-like drink that allows you to enjoy the flavors of caramel and custard.
Godiva to Offer Limited-Edition Iwakuni Lotus Root Chocolate
Godiva Japan will launch Iwakuni Lotus Root Chocolate Chips on October 6, 2026. The product celebrates the appeal of Iwakuni City in Yamaguchi Prefecture and the combination of lotus root and chocolate. Created through a local revitalization collaboration, it will be sold in special packaging.