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Seven‑Eleven Japan Inc. will sequentially hold the Tamagotchi 30th Anniversary Fair at all stores nationwide starting November 13, 2026. The fair will feature collaboration products inspired by Tamagotchi, and customers who purchase the designated items will receive limited goods through a campaign, along with a LINE campaign running concurrently.
Seven-Eleven Japan Co., Ltd. partnered with elementary schools nationwide to implement a food education project. Children learned about local ingredients and producers, and turned their ideas into products. The company conducted on-site lessons sequentially starting May 26.
Seven-Eleven Japan Co., Ltd. received a certificate of appreciation from FUNCAFÉ, a coffee producer support organization in the Republic of Guatemala, for its support activities for coffee-growing regions. The company also announced that it operates its own coffee bean procurement standards to support responsible sourcing.