Takanokami Manufacturing Co., Ltd.

Founded Adways Agency, the predecessor to Adways, with the aim of providing internet advertising services

Established Adways Inc.

Launched the internet ad delivery service "Adways Network"

Launched the mobile version of internet ad delivery service "Adways Network"

Opened the Tokyo office in Taito Ward, Tokyo

Upgraded "Adways Network" (mobile version) and launched the affiliate (performance-based) advertising service "Smart Click"

Upgraded "Adways Network" (PC version) and launched the affiliate advertising service "JANet"

Established Adways Software Development (Shanghai) Co., Ltd. in Shanghai, China, as a system development base

Upgraded "Smart Click" and launched the affiliate advertising service "Smart-C"

Relocated headquarters to Taito Ward, Tokyo

Launched the affiliate advertising service "CHANet" in China

Relocated headquarters to Shinjuku Ward, Tokyo (Sumitomo Fudosan Shinjuku Oak Tower)

Listed shares on the Tokyo Stock Exchange Mothers Market

Established Adways Advertising (Shanghai) Co., Ltd. in Shanghai, China, as a sales base

Opened the Osaka office

Entered into a capital and business alliance with Itochu Corporation

Acquired shares of Toy B Entertainment Inc., making it a subsidiary, and renamed it Adways Entertainment Inc.

Opened the Nagoya office

Opened the Fukuoka office

Established Adways Information Technology (Shanghai) Co., Ltd. in Shanghai, China

Launched the smartphone app advertising service "AppDriver"

Launched a social app business for smartphones

Established Adways Ventures Inc.

Established ADWAYS TECHNOLOGY JSC. (VIETNAM) in Vietnam

Acquired shares of Lavion Social Inc. and made it a subsidiary

Established ADWAYS TECHNOLOGY LTD. in Hong Kong

Established ADWAYS ASIA HOLDINGS LTD. in Hong Kong

Established PT. ADWAYS INDONESIA in Indonesia

Strengthened the capital alliance with Itochu Corporation, becoming an equity-method affiliate

Established ADWAYS INNOVATIONS SINGAPORE PTE. LTD. in Singapore

Launched operations in Taiwan through JS ADWAYS MEDIA INC.

Launched operations in Thailand through ADWAYS LABS (THAILAND) CO., LTD.

Established ADWAYS INTERACTIVE, INC. in San Francisco, United States

Established ADWAYS INTERACTIVE, INC. in San Francisco, USA.

Acquired shares of Samurai Link Inc. (now Samurai Adways Inc.) and made it a subsidiary.

Acquired shares of Samurai Adways Inc.

Acquired shares of Samurai Link Inc. (now Samurai Adways Inc.) and made it a subsidiary

Transferred shares of Adways Entertainment Inc. and removed it from the list of subsidiaries

Transferred shares of Adways Entertainment Inc. and excluded it from subsidiaries.

Established Adways Robot Inc.

Established Adways Labot Inc.

Established Adways Labot Inc.

Established ADWAYS KOREA, INC. in South Korea

Started providing the pre-release pre-order service 'Reservation Top 10' for new apps.

Launched "Yoyaku Top 10," a pre-registration service for upcoming app releases

Launched the globally compatible smartphone effect measurement system 'PartyTrack'.

Launched "PartyTrack," a globally compatible mobile performance measurement system

Established Bulbit Inc. (now UNICORN Inc.).

Established Bulbit Inc. (now UNICORN, Inc.)

Started providing the smartphone app advertising delivery service 'AppDriver' across Southeast Asia.

Launched the smartphone app ad delivery service "AppDriver" across Southeast Asia

Acquired shares of KOPAN Inc. and made it a subsidiary.

Acquired shares of Copan Inc. and made it a subsidiary

Okuri Bantu Inc. began operations.

Okuri Bunt Inc. commenced operations

Moved headquarters to Shinjuku, Tokyo (Sumitomo Real Estate Shinjuku Grand Tower).

Relocated headquarters to Shinjuku Ward, Tokyo (Sumitomo Fudosan Shinjuku Grand Tower)

Launched the EC data service 'Nint for ECommerce' for EC mall shop operators.

Launched "Nint for ECommerce," an e-commerce data service for sellers on EC marketplaces

Adways Baby Inc. began operations.

Adways Baby Inc. commenced operations

Acquired shares of Tropics Media Inc. (now Rakuiichiban Inc.) and made it a subsidiary.

Acquired shares of Tropics Media Inc. (now Rakuichiban Inc.) and made it a subsidiary

Established ADWAYS VIETNAM CO., LTD. in Vietnam.

Launched the 'Blue Bee Series', an ad tech operation tool and ad network service for China and Southeast Asia.

Established ADWAYS VIETNAM CO., LTD. in Vietnam

Started providing 'STROBELIGHTS', an integrated management system compatible with major performance advertising platforms.

Launched the China cross-border EC data service 'Nint for China'.

Started providing the EC trend data service 'Nint for Research'.

Started providing the cross-app and web deep link auto issuance, management, and effect measurement system 'Lindle'.

Opened the Sendai office.

Established ADWAYS INNOVATIONS INDIA PRIVATE LIMITED in India.

Acquired shares of Mist Technologies Co., Ltd. and made it a subsidiary.

Started providing the specialized media 'EC Data Lab' using EC big data.

Transferred the software development business of ADWAYS TECHNOLOGY JSC. (VIETNAM) to LINE Vietnam Co., Ltd.

Started providing the fully automated marketing platform 'UNICORN'.

Started providing the video creative mass generation tool 'Dobel'.

Started providing the tool 'MASSIVE (Massive)' that automatically generates creatives.

Started providing the delivery system 'INFINITY EXPANSION' that automatically expands targeting.

Adways Frontier Co., Ltd. started operations in Sapporo.

Started providing the seller data analysis tool 'Nint for Seller' on Amazon.co.jp.

Brasta Co., Ltd. (now: Adways EN Co., Ltd.) started operations.

Started providing the collaboration product matching service 'Brasta'.

Established Mukuri Co., Ltd.

Started providing the service 'YACLE (Yackle)' that presents appropriate advertising expressions in compliance with the Pharmaceutical and Medical Device Act.

Started providing 'STROBELIGHTS X', which integrates management of performance-based advertising data.

Started providing 'STROBELIGHTS 4G VIDEO ANALYZER', which can analyze Google Ads app campaign video ads from multiple angles.

Bulbit Inc. was renamed UNICORN, Inc.

Launched "UNICORN Interactive AD," an advanced creative ad format

Transferred listing to the First Section of the Tokyo Stock Exchange

Established Shanghai Chengzi Xing Digital Media Technology Co., Ltd. as a joint venture with Itochu Textile Merchants (China) Ltd.

Transferred shares of Rakuichiban Inc. and removed it from the list of subsidiaries

Change of President & CEO | Sho Yamada appointed as President & CEO; Haruhisa Okamura appointed as Chairman of the Board

UNICORN, Inc. became the first company in Japan to be certified as an Apple Search Ads Partner

Established newborns Inc. (now Old Rookie Café)

Entered into a capital alliance with Hakuhodo DY Holdings Inc.

Subsidiary JS ADWAYS MEDIA INC. acquired shares of Match Advertising Inc. and made it a subsidiary

Old Rookie Sauna commenced operations

Became an equity-method affiliate of Hakuhodo DY Holdings Inc.

Transferred to the Tokyo Stock Exchange Prime Market

Launched the fully automated marketing platform "UNICORN" in Taiwan

Launched the "AMP (Amplify Marketing Program)" series, a digital advertising maximization solution

Launched the "AMP MediaAnalyzer" series, a media algorithm analysis and behavioral causal visioning system

Launched "MediaAnalyzer 4G," specialized in optimizing Google Ads

Launched "MediaAnalyzer 4M," specialized in optimizing Facebook and Instagram ads provided by Meta

Launched "MediaAnalyzer 4T," specialized in optimizing TikTok ads

Established ADWAYS DEEE Inc. as a consolidated subsidiary through a company split (simplified incorporation-type split)

Launched "MediaAnalyzer 4X," specialized in optimizing X (Twitter) ads

Established the company’s Purpose and Values to drive further growth and value creation

Published the Medium-Term Management Plan for Fiscal Years 2023–2025

Relocated headquarters to the current location in Shinjuku Ward, Tokyo (Sumitomo Fudosan Shinjuku First Tower)

Old Rookie Café commenced operations

Established the Sustainability Committee