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Dentsu Creative Advertising Ltd

Dentsu Creative Advertising, LLC電通クリエイティブ広告株式会社Alias
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Basic information

BASIC
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1 DOMAINS
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Business

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Project Initiation – Audience development, KPI & GoalsAd platform set up, including logins where applicableConsultation on landing pagesDesign & Develop of brand content / ad contentInvoicing setup for each platform, including spend trackerTracking strategy & pixel implementationCampaigns structure setupPlatform approvalReporting Google Data Studio dashboard design & setupAccount ManagementWeekly/Bi-weekly catch-up & optimisation callsCreative consulting based on the test results & learningsBid optimisationAudience optimisationWhitelist optimisationAds review/pause/refresh/new to testAds rotationBudget optimisation between strategiesPlacement and creative optimisationFrequency optimisationMonitoring & refreshing audiences if requiredCampaign Planning and StrategyContextual targetingTopic targetingKeyword targetingQuestion targetingBehavioral targetingInterest targetingKeyword history targetingQuestion history targetingBroad targetingOnboarding/agency setupOngoing managementDigital marketing service
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