TBWA HAKUHODO Co., Ltd.
株式会社TBWA HAKUHODO
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Basic information
- Head office
- 3rd East Run Building, 1-13-10 Shibaura, Minato-ku, Tokyo 105-0023, Japan
- Chief executive
- Yuzo Sato
- Capital
- Employees (non-consolidated)
- Employees (consolidated)
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History
Founded in 2006 as a joint venture between Hakuhodo and TBWA Worldwide, it is a comprehensive advertising agency. Clients include Uniqlo, Häagen-Dazs, and Nissan. With a philosophy of DISRUPTION (R) (creative destruction), it creates high‑quality solutions that contribute to the growth of clients' businesses. A skull‑marked pirate flag is displayed on the wall of the president's office, and the legendary creator of the TBWA network "TBWA CHIAT DAY", Lee Crow, raised the pirate flag with the statement "We should be pirates, not the navy," which was the origin.
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UPDATED2026-10-24 22:02 · Model: GPT-6 Luna