Yakult Wins Global Brand of the Year
Yakult received the Global Tier Brand of the Year award in the Dairy Products – Probiotic category at the 2026–2027 World Branding Awards. The award marked ten consecutive years of recognition for the brand. Hiroaki Yoshimura and Shinji Yamaguchi accepted the award on behalf of Yakult Europe and Yakult UK & Ireland. The milestone reflects the consistency and global presence of the Yakult brand.