Muginoho International, Inc.

We, DAY TO LIFE, founded the predecessor (Ltd.) Wheat Ear in 1997.

Establishment of Muginoho Co., Ltd. (December 22)

Opening of Muginoho headquarters (March 4)

Birth of Beard Papa's "Pie Cream"

Opening of "Beard Papa" in Kasuya District, Fukuoka Prefecture - Store No. 1 (Trias Kyusyu Store)

Opening of "Beard Papa" in Toyota City, Aichi Prefecture - FC Store No. 1 (Toyota Saty Store)

First franchise conference held at Imperial Hotel Tokyo

Start of "Beard Papa" business in Hong Kong. Overseas Store No. 1

Start of "Beard Papa" business in South Korea

Start of "Beard Papa" business in Taiwan

Opening of "Alley Cheese Cake Workshop Tio Gaton" directly managed store No. 1 in Yodogawa Ward, Osaka City (Shin-Osaka Station Store)

Start of "Beard Papa" business in Singapore

MUGINOHO USA INC.（現・Muginoho International, Inc.）設立

Start of "Beard Papa" business in China

Start of "Beard Papa" business in Indonesia

Start of "Beard Papa" business in the United States

Start of "Beard Papa" business in the Philippines

Start of "Beard Papa" business in Malaysia

Start of "Beard Papa" business in Thailand

Beard Papa's 'Cookie Choux' sales

Open a fresh French confectionery 'Coco France' in Chikushino City, Fukuoka Prefecture (Aeon Mall Chikushino)

Start of 'Beard Papa' business in Vietnam

Becomes a subsidiary of Nagatanien Holdings Co., Ltd.

Establishment of MUGINOHO GLOBAL PTE.LTD. in Singapore (Muginoho Group company)

Open 'Kissho Karyo Gion Main Store' in Higashiyama Ward, Kyoto City (Gion Main Store)

Start of 'Beard Papa' business in Sri Lanka

Start of 'Beard Papa' business in Laos

Beard Papa 'Pie Cream Puff' wins the highest gold medal at Monde Selection

Merged with Kyoto Kichijoan Co., Ltd. with our company as the surviving company

Open 'beard papa 20th Whity Umeda Store' in Kita Ward, Osaka City

Directly managed 'Beard Papa' business in Taiwan

Adoption of new design conceived by Mode Gakuen students for 'Beard Papa New Uniform Project'

Start of 'Beard Papa eGift'

Acquisition of the business of the long-established Singaporean Western confectionery store 'Liv Gosh Patisserie'

Acquisition of shares of Issenya Limited Company

Received the 'Grand Prize' at the 6th Student Career Design Program Award (collaboration with Sugiyama Jogakuen University)

Start of 'Beard Papa Mobile App'

Changed company name from Muginoho Inc. to DAY TO LIFE Inc. (September 1)

In September 2023, we developed a new company name and corporate philosophy.

In September 2023, we formulated a new company name and corporate philosophy. The new company name is "DAY TO LIFE Corporation".

Start of 'Beard Papa' business in Mongolia

ビアードパパ「25周年記念商品 ミルフィーユシュー」販売

Open a freshly baked Revue Waffle specialty store "BEL BUTTER WAFFLE" in Minato Ward, Tokyo (Wing Shinbashi Store)

Launch of a new sweets brand "Dessert Choux" for the Tokyo gift market