KOMEHYO USA Inc.

The brand originally operated under the name Maison Martin, founded by Pierre-François Martin as a trunk-making and packaging business.

François Goyard joined Morel as an apprentice.

Following Morel’s unexpected death, François Goyard took over the business.

François Goyard renamed the establishment Maison Goyard.

Edmond Goyard, son of François Goyard, took over the leadership of the company.

Guccio Gucci opened a small workshop specializing in luxury leather goods and travel luggage in Florence, Italy.

During the 1930s, Gucci explored alternative materials like canvas due to leather shortages during World War II, and established a dedicated handbag workshop.

Gucci introduced the legendary 'Bamboo Bag' with heated bamboo handles, and the prototype of the 'Horsebit' was also introduced.

Gucci opened its first New York boutique.

Followed by flagship locations in London, Paris, and Tokyo.

The debut of the iconic Horsebit Loafer.

Introduction of the interlocking GG logo (Double G).

Internal family feuds erupted over succession, leading to brand chaos and dilution of brand’s exclusivity.

Tom Ford was appointed Creative Director, revitalizing Gucci's image.

Frida Giannini took the creative helm, modernizing archival motifs and elevating Gucci’s global presence.

Alessandro Michele was appointed Creative Director, introducing a whimsical, genderless, and retro-vintage worldview.

Gucci entered a transformative golden age with unprecedented growth.

Gucci is under the creative direction of Demna, co-founder of Vetements and former artistic director at Balenciaga, expected to further reshape the brand’s identity.