Highlights Inc. is a branding specialist company established in 2010 in Omotesando, Tokyo.
We did not end the 100th anniversary with a commemorative project, but turned it into a system that continues from now on. That was the goal this time.
The logo was also deployed in tangible touchpoints such as commemorative items and stickers, creating a pathway from the real world to online. On the site, we highlighted ongoing activities through interview articles with alumni, and are planning dialogues and webinars. We also set up an entry point to a community using SNS, serving as a catalyst for alumni to meet each other.
Daisuke Shimokawa, creative director at Highlights Inc., will speak at “Design Boost in RAMEN TECH 2026” in Fukuoka on October 8, 2026. The event explores what comes after branding and will include a talk session and an after-party.
Daisuke Shimokawa, representative director of Highlights Inc., will appear on KBC Radio's “Posimon!” He is scheduled to discuss branding design, rebranding, and city branding.
WingArc1st D.E.BASE, planned and produced by Highlights Inc., was featured in the June 2026 issue of Shotenkenchiku. The company works not only on web and graphic design but also on creating office and retail spaces.
Highlights will join FNP | FUKUOKA NORTH PORT, a co-creation hub operated by the KBC Group and scheduled to open on April 1, 2026. The initiative aims to address regional challenges and create new value.
Highlights President Daisuke Shimokawa will speak at Action! Fes 2026 on February 8, 2026. The event aims to introduce the present-day Kitakyushu and will feature a diverse lineup including the mayor, comedians, and influencers. Local restaurants will also serve food, giving attendees a chance to experience the city's appeal.
Highlights President Daisuke Shimokawa will speak at Jam Studio #02: Branding—Questions You Were Afraid to Ask, a talk event hosted by Studio Inc. on January 28, 2026, at the company's office. The event will share branding fundamentals and practical insights, including theory and implementation.
Highlits Inc. thanked customers for their support over the past year and said it would continue engaging with the essence of branding and taking on work that creates value. The company’s employees wish everyone a prosperous year.
Highlights Inc. will conclude business for the year on December 26, 2025, and resume normal operations on January 5, 2026.
The corporate website of Highlights Inc. was featured in MdN Books' Web Design Reference Book. The site emphasizes reliability and a clean design to communicate the appeal of the company and its services.
Highlights handled the logos of fictional future organizations and the UI design of devices featured in the drama. Set in the future of Mars and Earth, the story follows humanity's migration to Mars and a mysterious object. The three-part series begins airing on December 13, 2025.