Kao Corporation

Founded in 1887. Founder Tomiro Nagase established a Western sundry goods shop — 'Nagase Shoten', which later became the Kao Group.

Kao founder Mr. Tomiro Nagase starts Nagase Shoten, a Western sundry goods dealer that would later become Kao.

Kao has focused on listening to consumer opinions and implementing a customer-first approach since its inception.

Ukechi Factory is completed as a directly managed plant capable of handling the entire production process, from raw material preparation to final product packaging.

Kao established the Household Science Research Institute (renamed Chōsai Household Science Research Institute in 1937) with the aim of better understanding customer needs and providing improved lifestyles. The institute studies household topics from a scientific perspective and disseminates research findings through press conferences, seminars, roundtables, and film clubs, creating excellent opportunities for direct communication with customers. Through the magazine 'Science of Household' (1937), the institute introduced innovative lifestyle proposals to Japanese consumers.

Kao first exported its products to Thailand, initiating the development of its consumer goods business. In 1964, Kao established its first overseas location, Kao (Thailand) Industrial Co., Ltd., and Kao Taiwan Co., Ltd.

Established Malaysia Kao Company (Private) Ltd. in Singapore (the company was renamed to Kao (Singapore) Pte Ltd. in 1973).

Established Kao (Hong Kong) Limited.

Established Kao Malaysia Company.

In 1976, Kao established the Research and Development Department, emphasizing that research and development is the foundation of the business. Active R&D meetings bring together all employees involved in product development, and the institute's vigorous interdisciplinary discussions and interaction channels drive commercial innovation.

Kao established the Kao Life Science Research Institute to specifically meet consumer needs, enhancing Kao's research capabilities in household science with the goal of improving customer support and responsiveness.

Kao invests in P.T. Dino Indonesia Industrial Ltd.

Established Shanghai Kao Co., Ltd.

Established Kao Vietnam Co., Ltd.